Some movies would kill for a $45-50 million opening weekend. When the previous sequel took in $91.8 in its first Friday-Sunday, and boxofficeguru predicted $80 this time, studio execs have to be taking one hell of a crap.

It made $16.7M on Friday.  $45-50 million projected for the weekend.

Then look for a steep decline.

Zero Day. Go see it while you can.

When all the Columbine movies are in (two years from now? twenty?), I have a feeling the best of the lot will be Zero Day.

And the good part is, you don't have to wait two years to see it, nor twenty. It's in release now. Go find it.

More, much more on it later.

Why couldn't Gus Van Sant have made this movie? Why could it not have played Cannes? Why is so much attention getting paid to that silly trifle Elephant.

Zero Day, that one's the real deal.

. . . you'll loathe Matrix 3.

That seems to be the theme of the reviews.

And it opened well below expectations, and at just over half the first-day take of its predecessor.

Box Office Guru had been predicting about $45 million for Wed-Thurs, and instead it did $35.3.

Matrix 2 did $42.5M on opening day, this one did $24.3M.

Still, it was very strong by recent standards. From boxofficeguru:

Its Wednesday opening was the 3rd highest opening Wednesday in history behind Star Wars: Episode I from 1999 ($28.5M) and Lord of the Rings: The Two Towers from 2002 ($26.1M). As far as overall opening days, Revolutions placed 11th, sandwiched in between Planet of the Apes from 2001 ($24.6M) and The Hulk from earlier this summer ($24.28M). Both of those movies opened on Fridays.

Hopefully you know to take all that "in history" stuff with a boulder of salt. It's a big scam. They pretend inflation doesn't exist, when in fact, it's monumental, over time. In effect "3rd highest opening Wednesday in history" means "3rd highest opening Wednesday in recent years."

Still, that's pretty good, though it will plummet fast. Matrix 2 took a stunning drop once word spread about all the disappointment. And this one is apparently a much bigger dog.

I'll still go see it, though. Loved the first one, enjoyed the second one despite massive dissappointment, and eager to see how it all wraps up. I've come this far.