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Tuesday, December 23, 2003
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Innovation Quote Worth Considering from Fast Company:
for the whole article:
"Sidebar: Getting Innovation Right
If Apple teaches us anything, it's that effective innovation is about more than building beautiful cool things. A few thoughts for innovating well in your own shop:
- Not All Innovation Is Equal
Technical innovation will earn you lots of adoring fans (think Apple). Business-model innovation will earn you lots of money (think Dell).
- Innovate for Cash, Not Cachet
If your cool new thing doesn't generate enough money to cover costs and make a profit, it isn't innovation. It's art.
- Don't Hoard Your Goodies
Getting to market on time and at the right price is vital. If that means licensing your idea to an outside manufacturer or marketer, do it.
- Innovation Doesn't Generate Growth. Management Does
If you covet awards for creativity, go to Hollywood. Managers get rewarded for results, which come from customers.
- Attention Deficit Has No Place Here
Every innovation worth doing deserves your commitment. Don't leap from one new thing to another. If your creation doesn't appear important to you, it won't be important to anyone else.
3:35:34 PM 
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Fast Company | If He's So Smart...Steve Jobs, Apple, and the Limits of Innovation. Fast Company's Heath Row was kind enough to point out this article about Steve Jobs. He says:
The battle over digital music is just another verse in Apple's sad song: This astonishingly imaginative company keeps getting muscled out of markets it creates. So what does Apple have to tell us about innovation?
It's less an anti-apple piece, which is how one reader pegged it, and more an analysis of what innovation really means to an organization. Can you build a company on innovation alone? Link [Boing Boing Blog]
12:56:06 PM
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2004
Ted Ritzer.
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