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  February 14, 2004


paperFor the second time in a month, we have a new innovation designed to replace paper. Two weeks ago I wrote about Toshiba's new erasable paper. And yesterday, the Washington Post described the steps several organizations, led by Xerox spinoff Gyricon, are taking to develop electric paper, a flexible, ultrathin, rollable, plastic, electronic display medium which can be repeatedly imprinted using a pocket-sized cylindrical device.

Last July I covered a Malcolm Gladwell article on The Social Life of Paper. In that article, Gladwell laid out three "affordances" of paper that electronic equivalents will have to match if they hope to replace it:
  1. spacial flexibility: easy to move around, sort, organize and prioritize in a tangible, physical, humanly ideosyncratic way, even before the author/user has decided if/how to categorize it (so it can be filed)
  2. tailorability: easy to annotate in multiple, personal ways, without inexorably defacing the original, thus suiting itself to collaborative effort
  3. browsability: easy to skip ahead, and back and forth to study two or more sections or passages in parallel
He could have added:
  1. affordability
  2. legibility, under different light conditions
  3. ease of use, and re-use
Gladwell believes that messy desks and offices are simply exploiting paper's ability to facilitate personal, flexible organizing of information, each document "a contextual clue to an unresolved idea" and that filing cabinets (which have a lot in common with PC content management systems) offer no such flexibility and are merely "final resting places for documents that are unlikely thereafter ever to see the light of day again". I think most of us would agree that 'finding stuff' in cabinets and hard drives is a frustrating, inefficient, unintuitive, and often futile process. We might even agree with Gladwell that the stuff we keep on paper is not knowledge itself but rather 'support for the knowledge that resides in people's heads'.

Neither of the new inventions -- erasable paper and electric paper -- meet the six critical criteria bulleted above -- yet.

The challenge to replacing paper is as awesome as the benefits that would come from doing it -- a huge reduction in trees cut down, waste in landfills, and polluting chemicals and processes. My guess is that no one magic product will do it, and the problem will need to be parsed: There are four main uses of paper, which, in decreasing order of landfill volume are:
  • newspapers, magazines and other mass media products
  • disposable papers for cleaning and hygiene
  • documents
  • packaging
Rather than a futile attempt to replace paper documents, the most complex, varied and difficult of the four applications, I think the technology innovators should be focusing on the other three.

What would it take before you would replace paper, in each of these four applications, with a high-tech equivalent? Can you see it happening in your lifetime?

And since my new business Meeting of Minds is developing a paper on Personal Content Management, I could also use your advice on how all your personal information -- the 'stuff' on your desk, in your rolodex and filing cabinets and datebook and blog and accordian files and 'My Documents' folder, and on your refrigerator door -- might be seamlessly and intuitively aggregated and integrated into a versatile schema of 'My Information'. Not a taxonomy, mind you. A schema -- an organizing mechanism.

1:17:33 PM  trackback []  comment []


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