Dave Pollard's environmental philosophy, creative works, business papers and essays. In search of a better way to live and make a living, and a better understanding of how the world really works.
In his celebrated book The Innovator's Dilemma,
Clay Christensen explains how successful companies can be "held
captive" by their best customers to the point that they become vulnerable to
disruptive innovation from competitors and new entrants, and unable to
sustain the types of innovation that brought them those loyal customers
in the first place.
He's absolutely correct, but there are a set of business dilemmas
around innovation that are even more profound, pervasive, and culturally
entrenched. It is only when you get past the heady idealism of
innovation ("the entrepreneur's competitive advantage") that the
gravity of these dilemmas becomes apparent, and the reasons for the
current dearth of innovation in our society become clear.
The three real dilemmas for innovators are:
Most entrepreneurs aren't innovative (and don't know how to be)
Most customers don't really want innovation
Those who really need innovation usually can't afford it
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MADE IN CANADA
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