Beauty Dish

Guest Review: Anew Clinical Deep Crease Concentrate

Guest Reviewer Carroll Chiming in Again

When Birdie was here in September, she was alarmingly generous in showering me with fistfuls of Avon samples and a whole host of full-sized products as well. Those of you with long memories may recall that I very eagerly embarked right away on a testing process with the Avon Anew Clinical Deep Crease Concentrate, which involved attempting to take a "before" picture, much like Ulak did, only I was very unsuccessful in figuring out how to highlight the actual depth of the crevasse between my eyebrows. Seemingly no camera angle or method of lighting would suffice, and since I really don't want Birdie's readers to think of me as A Person With Angry Eyebrows anyway, we'll just skip on ahead to the results, if that's OK with you.

I was faithful to the directions. I really was. Twice a day, on one side of the forehead only so it would be possible to make a direct comparison of the hopefully disappearing fissure. Two full weeks. Hmm...better give it another week. OK, maybe a full month then.

Folks, I have to say, I was hard pressed to see the slightest perceptible difference in those two facial deformities. Maybe in a younger face, with a less fully-entrenched set of creases. Or in someone lacking the genetic scowl my mother apparently passed on to me. But on me, after a full month of use, no way would anyone have said it made so much as a fraction of a difference.

However, since Birdie gave me what appears to be close to a lifetime supply of the stuff, and since it smells really nice (light and flowery -- not cloying in any way -- just "nice" :) and works just fine as a facial moisturizer (a little dab'll definitely do ya!) I started rubbing a drop each night into both sides of the offending forehead, and up into the middle part too, Mmmm, moist. Mmmmm, fragrant. Sometimes (or not) I also put some on in the morning after a shower. And, y'know what? Hot damn if it's not starting to make a visible difference after all! Maybe it's wishful thinking. Maybe it's a longer "take" on older skin. Maybe it's just the festive holiday season working it's crease-reducing magic. But, I swear it's really helping. Just a little, but enough that I'm not going to feel so compelled to return the rest of the samples to Birdie to pass on to more likely candidates.

Would I buy it myself for real money? Not sure yet. I probably won't have to make that decision for a very long time, since the samples seem to last forever if I squeeze just a tiny drop out at a time. From the looks of the bottle it comes in, you would absolutely get your money's worth out of that product. I say, if you're even remotely intrigued by the possibility, by all means give it a try.

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